Google Sniper Case Study – Building Sniper Sites
I decided to start building some Google Sniper sites for the Google Sniper Case Study so I’m going to pop in and out of this blog post as I’m doing things to let you know how long it really takes.
9:45 -10:00 PM – Niche Research
Found two niches with lots of searches and competition, keyword rich domain names were available, decided to go with some competitive terms here to see how much harder it really is to rank well when you have really good keyword-rich domain names (the 2 domains I got are exact matches for the keywords I’m going after, one’s a .com and the other is a .org).
Niche KW 1 - 8100 average searches a month, high advertiser competition
Niche KW 2 – 3600 average searches a month, highest level of advertiser competition (buy ***product name*** was the keyword)
10- 10:09 PM domain name registrations and set up
When I am about to build new sites I usually have 3 tabs/windows open
- Google Keyword Tool for researching niches
- Namecheap.com for my domain registrar
- My WHM control panel to get ready to add accounts to my hosting
Right now I am waiting for the DNS to transfer to my hosting so I can log into the cpanel for those 2 new accounts and build some blogs.
10:09 – 10:13 Installed Wordpress on both sites
10:13- 10:19 Installed 3 plugins on both sites and upgraded the version of WordPress
- All In One SEO
- google sitemap
- Wordpress automatic upgrade – gonna have to install this anyways
Total time elapsed: 34 minutes
Believe it or not the easiest part of all this is registering domains, setting up WHM accounts, installing WordPress, searching for and activating plugins.
What is going to make money here is what’s written and what being sold
Writing the intro post: 15 minutes
I don’t know much about this niche so I tried to imagine a cute little story/intro that would get the ball rolling here. Now I have to rewrite that intro post for the other site, albeit with slightly different keywords and the text modified enough to be deemed unique.
Installing the recommended theme – 20 minutes
I’m following the instructions to the letter here so this is fun but quite different for me. If you have the ebook he mentions what theme to use on page 48.
Important notes:
Privacy setting in wordPress –
By default, the setting is set to not allow blog to be visible otsearch engines so make sure you change that before you publish anything.
Categories:
Make at least one new category, name it after one of your main keywords, and make it the default category to write to (in writing section of wordpress admin panel). Then delete the category named Uncategorized.
When you DO make your first intro post, make sure you place the post inside the proper category.
Time spent so far: a little over one hour, and that includes me coming back here to update this blog post.
Gonna take a break here to
Gather together my related keywords list and post it to the blog as a draft post so I’ll always hav eit handy when writing.
For the next 2 posts I’ll try to make sure those keywords are mentioned all throughout the content.
Lastly, I’ll do some quick research to see what method I should use to monetize this site (get an aff link basically).
So far, I’ve build the foundation for 2 Google Sniper sites in a little over an hour, and I foresee this taking me 2-3 more total to
- make sure my content is pre-selling well,
- my keywords are sprinkled throughout the posts
- set up my affiliate links to be cloaked properly.
- re-read the ebook to make sure I followed HIS steps properly
UPDATE: My buddy Warner Carter saw what I was doing and skyped me, and suggested we do a few sites together, so here’s the scoop on another niche we’re targeting.
Niche KW 3- 9100 average searches a month, high advertiser competition according to Google.
Warner uses a different KW tool than Google’s free one and told me the SEO competition for this niche is weak, or almost non-existent.
Google’s Keyword tool shows you ADVERTISER competition which is indicative of PayPer Click advertiser competition and keyword term profitability but not always reflective of what the SEO competition is like.
I think George Brown in his Google Sniper ebook should have mentioned that because a lot of people will see high advertiser competition and think the niche is not “do-able” due to high PPC competition when there is really little SEO competition.
Daniel McGonagle
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