I decided to start building some Google Sniper sites for the Google Sniper Case Study so I’m going to pop in and out of this blog post as I’m doing things to let you know how long it really takes.
9:45 -10:00 PM – Niche Research
Found two niches with lots of searches and competition, keyword rich domain names were available, decided to go with some competitive terms here to see how much harder it really is to rank well when you have really good keyword-rich domain names (the 2 domains I got are exact matches for the keywords I’m going after, one’s a .com and the other is a .org).
Niche KW 1 - 8100 average searches a month, high advertiser competition
Niche KW 2 – 3600 average searches a month, highest level of advertiser competition (buy ***product name*** was the keyword)
10- 10:09 PM domain name registrations and set up
When I am about to build new sites I usually have 3 tabs/windows open
- Google Keyword Tool for researching niches
- Namecheap.com for my domain registrar
- My WHM control panel to get ready to add accounts to my hosting
Right now I am waiting for the DNS to transfer to my hosting so I can log into the cpanel for those 2 new accounts and build some blogs.
10:09 – 10:13 Installed WordPress on both sites
10:13- 10:19 Installed 3 plugins on both sites and upgraded the version of WordPress
- All In One SEO
- google sitemap
- WordPress automatic upgrade – gonna have to install this anyways
Total time elapsed: 34 minutes
Believe it or not the easiest part of all this is registering domains, setting up WHM accounts, installing WordPress, searching for and activating plugins.
What is going to make money here is what’s written and what being sold
Writing the intro post: 15 minutes
I don’t know much about this niche so I tried to imagine a cute little story/intro that would get the ball rolling here. Now I have to rewrite that intro post for the other site, albeit with slightly different keywords and the text modified enough to be deemed unique.
Installing the recommended theme – 20 minutes
I’m following the instructions to the letter here so this is fun but quite different for me. If you have the ebook he mentions what theme to use on page 48.
Important notes:
Privacy setting in wordPress –
By default, the setting is set to not allow blog to be visible otsearch engines so make sure you change that before you publish anything.
Categories:
Make at least one new category, name it after one of your main keywords, and make it the default category to write to (in writing section of wordpress admin panel). Then delete the category named Uncategorized.
When you DO make your first intro post, make sure you place the post inside the proper category.
Time spent so far: a little over one hour, and that includes me coming back here to update this blog post.
Gonna take a break here to
Gather together my related keywords list and post it to the blog as a draft post so I’ll always hav eit handy when writing.
For the next 2 posts I’ll try to make sure those keywords are mentioned all throughout the content.
Lastly, I’ll do some quick research to see what method I should use to monetize this site (get an aff link basically).
So far, I’ve build the foundation for 2 Google Sniper sites in a little over an hour, and I foresee this taking me 2-3 more total to
- make sure my content is pre-selling well,
- my keywords are sprinkled throughout the posts
- set up my affiliate links to be cloaked properly.
- re-read the ebook to make sure I followed HIS steps properly
UPDATE: My buddy Warner Carter saw what I was doing and skyped me, and suggested we do a few sites together, so here’s the scoop on another niche we’re targeting.
Niche KW 3- 9100 average searches a month, high advertiser competition according to Google.
Warner uses a different KW tool than Google’s free one and told me the SEO competition for this niche is weak, or almost non-existent.
Google’s Keyword tool shows you ADVERTISER competition which is indicative of PayPer Click advertiser competition and keyword term profitability but not always reflective of what the SEO competition is like.
I think George Brown in his Google Sniper ebook should have mentioned that because a lot of people will see high advertiser competition and think the niche is not “do-able” due to high PPC competition when there is really little SEO competition.
Other articles you might like;
Daniel McGonagle
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- Niche Marketing Case Study Post 4
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- Niche Case Study Post #3: Watch Me Build A Profitable Site From Scratch
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{ 4 comments… read them below or add one }
Hi Dan,
Re your “helping me to help you” post:
What I’d like you to write about is how to cloak your affiliate ID link. It’s been at the back of my mind for a while (not the best place, I know) but today it moved to the front. After you mentioned Fabian Tan’s article marketing e-book, I looked into him (cautious with my wads of $47 ) and when I discovered him under another name and succumbed to a $17 dollar version – wish I’d seen yours first! – I ended up on his list, of course. A couple of days later the news came that he has teamed up with Frank Bauer, just a name to me but a well-known one, I think.
In today’s message from Aurelius Tjin (Fabian Tan) came a free way to cloak your affiliate ID.
Go to link, find Frank Bauer product, read small print and it seems to be a spam set-up. You may know it – Viralurl. I cancelled and was offered huge amounts of bonuses with private seller rights and e-books and articles and, and, and…
Interestingly (?), no Google searches came up with any information or reviews about Viralurl, only a mass of slymarketer.com pages which wouldn’t open for me in any form.
I went to Nibbo to search and immediately got lots of negative reports.
When I went to the Viralurl site I went minus the Aurelius link, already suspicious perhaps, as I don’t usually remove the contact.
Had I not removed it I would have been receiving spam from 5 people up the chain before me and the results Nibbo gave me showed what the consequences of that would have been: an overflowing mailbox!
But even if I weren’t to get the backchain of spam, becaue of going in “clean”, anyone who clicked the viralurl bar which gets placed on every site would unwittingly become part of the chain after me and get involved in middle man advertising while still on my site!
As a system it seems really good, including both cloaking and tracking of clicks.
Is there an easy and effective way of cloaking without getting drawn in to a web of spam?
Thank you for all your writings. They are a nice place to return to when lost!
Sally
OK, hi Sally, you can safely and effectively cloak your aff links using free methods.
I always worry about this at the very end of things and make sure the most important thing, TRAFFIC is achieved before I worry about possibly losing sales due to non-cloaked links.
But if you have the traffic, are promoting aff links, especially Clickbank aff links, then it is worth doing I guess.
George Brown’s Sniper ebook shows you how to do the free method, and there are also some free wordpress plugins that do the same thing.
http://blog.mcnicholl.com/2008/11/08/for-wordpress-affiliate-link-cloak-plugin-051-beta/
Regarding viralurl, I tend to stay away form those services because you’re basically paying to send emails to people who don’t really know you, and I find that’ its always better to just build and develop your own websites and let people who join your newsletters have a clearer understanding of who is sending them what.
However, if you don’t have traffic or list building going yet, it’s a good way to get those people onto your list to enter your sphere of focused influence.
Hi,
I am using the free yola sites to build my websites at the moment? Would I be able to get rankings with these or do I HAVE to buy a domain name?
Thank
I feel like it’s always best to own your own virtual real estate since that’s what a business entails, owning your own assets and controlling them.
Use free sites for link building and page rank boosting purposes.
However, if you’re just starting out find a system, method or niche that is working well for you, THEN start buying domains.
Thanks,
Dan